The Great American Milk Drive
The Great American Milk Drive is a national campaign by Feeding America to secure highly desired gallons of nutrient-rich milk for millions of hungry families, made possible by the nation’s milk companies and dairy farmers. Feeding America is the nation’s largest domestic hunger-relief organization with a network of more than 200 food banks and 61,000 agencies.
Milk is one of the items most requested by food bank clients, yet there is a nationwide shortage because it is rarely donated. That will soon change, thanks to The Great American Milk Drive, the first-ever national program to help deliver highly desired and nutrient-rich gallons of milk to hungry families who need it most.
Hunger impacts 1 in 6 Americans, including 12.5 million families who do not have access to adequate nourishment to help them reach their full potential. Hunger has no boundaries and is a problem that exists in urban, suburban and rural communities. According to the most recent Map the Meal Gap data, it is estimated that 108,280 people in MANNA FoodBank’s service area (comprised of 16 WNC counties) are food insecure.
It’s been a challenge for Feeding America to meet the demand for milk due to the lack of donations – canned goods and other non-perishable items are more likely to be donated. Now, it’s going to be easier for North Carolina residents to lend a hand and contribute nutritious milk to food-insecure families.
With a simple click of a mouse ( www.milklife.com/give ) or text message (text “Milk” to 27722), it will now be possible to buy much-needed milk and donate it for as little as $5.00 to a family who does not have regular access to milk. By entering your zip code, you can ensure that the milk is delivered from the farm to a local Feeding America food bank in your very own community.